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Green Trailblazer Bullfrog Power
Celebrates Second Birthday
Second year sees thousands making the leap to green power
Toronto, October 4, 2007 — Bullfrog Power™,a leading Canadian provider of
100 per cent green electricity, announced today the celebration of its second anniversary. Bullfrog Power sources power exclusively from clean, emission-free sources including wind and low-impact hydro generators that meet or exceed the federal government's Environmental ChoiceM Program EcoLogoM standard for renewable electricity. Bullfrog Power provides businesses, non-profits and consumers with a new way to support renewable power.
Since its fall 2005 launch Bullfrog Power has grown rapidly, with close to 5,000 residential customers and almost 400 businesses in Ontario making the choice for clean, renewable power. In June 2007, Albertans began making the leap to green as Bullfrog launched its 100 per cent green electricity service to Alberta residents and businesses.
"Two years ago, Bullfrog Power was launched with the belief that when offered a choice, homeowners and business leaders would choose clean, green energy," said Tom Heintzman, President, Bullfrog Power. "Two years later, it's clear that belief was well founded — Canadians care passionately about the environment and are ready to make a difference."
Homeowners from across Ontario and Alberta have switched to green with Bullfrog. Residential customers include author Margaret Atwood, chef Jamie Kennedy, gardening guru Mark Cullen, and lead singer of the Tragically Hip, Gord Downie. "Switching to clean, green electricity from Bullfrog Power was an important choice our family made in our journey to lighten our impact on the planet," said Bruce Rhodes, a residential Bullfrog customer in Richmond Hill. "We are thrilled to be part of the growing community of green power supporters and are delighted to wish Bullfrog a very happy second birthday!"
Almost 400 businesses and organizations — including Wal-Mart Canada, Ivanhoe Cambridge, Cadbury Adams, BMO Financial Group, RBC Financial Group, lululemon athletica and the Ontario Ministry of the Environment — have also made the switch to Bullfrog Power, and new organizations join the ranks of the bullfrogpowered daily. In June 2007, Wal-Mart Canada made history by expanding their purchase of green power to make them the largest commercial purchaser of green power in Canada.
The accelerating demand for Bullfrog Power has spurred the development of new renewable generation projects in Ontario including an expansion of the Ferndale wind farm in the fall of 2006, the commissioning of new turbines on Manitoulin Island in partnership with Schneider Power in the spring of 2007, and the planned fall 2007 development of a new wind farm near Grand Bend, Ontario, in partnership with Sky Generation. All of the new Ontario wind projects Bullfrog Power has enabled are in addition to initiatives driven by the Ontario Ministry of Energy to increase renewable power in the province. To serve its Alberta customer base, Bullfrog Power is sourcing all the green power from the first two newly commissioned turbines at the Oldman River wind farm near Pincher Creek. Bullfrog Power is also investing in Alberta Wind Energy Corporation to help expand the project in the future. More new renewable projects are also in the works to meet the needs of Bullfrog Power’s growing customer base.
Earlier this week, the Canadian Wind Energy Association recognized Bullfrog Power’s efforts by presenting the company with the 2007 Group Leadership Award, which is awarded annually to an organization that has significantly advanced the wind energy industry in Canada.
"By generating consumer and commercial demand for green power, Bullfrog is creating the necessary market conditions that allow renewable power generation to grow and thrive in Canada," said Glen Estill, principal of Sky Generation. "We’re pleased to be partnered with Bullfrog to develop new wind projects in the province."
Bullfrog Power continues to collaborate with environmental groups including WWF Canada and the Pembina Institute to educate Canadians about the role clean, renewable power development can play in helping to combat climate change and air pollution.
About Bullfrog Power
Bullfrog Power is a leading provider of 100 per cent green electricity. Founded in 2005, Bullfrog provides homes and businesses in Alberta and Ontario with an easy way to go green and help create a cleaner, healthier environment for future generations. All of Bullfrog's power comes from clean, renewable sources like wind power and low-impact water power that displace polluting and carbon-intensive sources like coal. Bullfrog sources power exclusively from generators that have received Environment Canada's Environmental ChoiceM Program EcoLogoM certification. Thousands of Canadian homeowners and hundreds of businesses have made the decision to become "bullfrogpowered" and support the generation of clean, renewable power. www.bullfrogpower.com
Contact Us
Bullfrog Power
Rob McEwan
Senior Consultant
Veritas Communications
Tel: 416.482.2248
Mobile: 416.318.1936
mcewan@veritascanada.com |
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